PromoAI: Promotion management solution for retail

Optimize your promotions to maximize profits, attract customers and achieve goals

Cognira’s PromoAI enables you to better plan, optimize and analyze promotions. Harness the power of AI and advanced analytics to drive smarter, more effective promotions through streamlined workflows.

Trusted by the world’s leading retailers

A single software solution for all promotional management

Promotion Planning

Streamline the management of campaigns, events, and promotions with a collaborative workflow that enhances coordination across merchandising, marketing, and supply chain.

Promotion Optimization

Leverage AI driven recommendations to select the best promotion, event, and ad placements, maximizing sales and customer reach.

Promotion Effectiveness

Gain insights into performance to inform strategies, improve decisions, and facilitate better funding negotiation.

Vendor Collaboration

Manage trade funds, negotiate terms, and optimize promotions with AI-driven insights and automated alerts to maximize every dollar’s impact.

Delivering better results for our customers*

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%

Increase in promotional sales

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%

Increase in margin

- 0

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Reduction in promotional planning labor

Why retailers choose Cognira's promotion management software

Increased efficiency

Replaces labor-intensive and error-prone manual processes with streamlined workflows, improving overall efficiency and reducing lost opportunities.

Eliminates fragmented homegrown/point solutions by providing a unified platform for all promotional activities, ensuring seamless data integration and consistent workflows.

Enhances analytical support, enabling more informed and effective decision-making. PromoAI allows retailers to optimize promotions, measure effectiveness accurately, and adapt strategies in real-time.

Improves coordination across merchandising, marketing, and vendors, replacing ad hoc collaboration with a structured approach that ensures aligned strategies and maximizes synergies.

Supports personalization, building customer loyalty, influencing behavior, and increasing return on advertising spend. PromoAI helps retailers fully capitalize on their promotional efforts by delivering relevant and personalized promotions.

How PromoAI empowers every role

Plan and optimize promotions to achieve category goals with AI-driven insights and streamlined workflows. Enhance collaboration across teams while leveraging data-driven decision-making and full visibility into past and projected promotional performance to drive better results.

Create, manage, and optimize promotional events across multiple channels, from weekly ads to email campaigns and digital promotions. Ensure all marketing efforts align with business objectives while tracking and understanding their cross-functional impact on sales, margins, and customer engagement.

Gain a comprehensive, high-level view of promotion performance across all activities. Use AI-powered analytics to evaluate spend, trade fund utilization, and cross-department effectiveness, ensuring every promotion aligns with broader business and financial objectives.

Hear what our customers are saying

Ready to learn more about PromoAI?

Our team of experts are happy to discuss your business’s needs and show how PromoAI can help you achieve your goals.

*Results may vary based on each retailer’s existing level of sophistication, data quality, and execution capabilities.