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Tag: Promotion

Evolution of Grocery Promotions | Targeted Promotions Series – Part 2

Part one in the evolution of grocery promotions  examined the history of targeted marketing and product promotions and some recent industry trends that are important to the future direction of promotions.  Throughout part two, discover recent trends that have been influenced by the dramatic  changes in customer behavior. We will discuss

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How to effectively run the right promotions

It’s no secret that running effective promotions is challenging. There are many factors to take into account and without a proper system in place, it can get overwhelming. 🤯 Check out our 3 tips on running the right promotions, and how utilizing advanced analytics can be a game changer for

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The impact of e-commerce on the grocery experience

Targeted promotions are more important than ever. The full whitepaper examines the evolution of product-based grocery promotions, primarily from the grocer’s perspective. This will include changes driven by technology and consumer behavior influenced by Covid-19. Learn how to run successful targeted promotions today. EVOLUTION OF GROCERY PROMOTIONS, TARGETED PROMOTIONS SERIES

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Out with the old, in with Cognira!

Most retailers today rely on old processes and systems to plan promotions. However, by shifting to advanced technology, retailers can effectively plan, forecast, optimize and analyze promotions!

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A better way to plan promotions

Most retailers today rely on old processes and systems to plan promotions. However, by shifting to advanced technology, retailers can effectively analyze, forecast, optimize and plan promotions! To learn more, visit our Solution Page.

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How to effectively run the right promotions

Without a proper system in place, running effective promotions can be incredibly challenging. Check out our 3 tips on running the right promotions and how utilizing advanced analytics can be a game-changer for your company, then head over to our blog to dive deeper into the strategy behind getting promotions

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Promotion planning lifecycle

We know how time-consuming and complex planning promotions are. Here’s a quick look at the promotion planning process, and how our solution is designed to optimize and streamline your process.

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