What is a promotion management solution?

A promotion management solution is a tool for managing promotions across a business operation. An ideal solution will integrate promotion management from inception to execution, providing the user with the ability to optimize across the entire promotion lifecycle. 

At Cognira, our promotion management solution allows customers to better plan, collaborate, analyze, and optimize promotions. Our single solution leverages data science and AI to effectively manage the entire lifecycle of promotions– whether supporting in-store discounts, weekly circulars, online advertisements, or targeted offers.