What is a Retail Media Network?

Retail Media Networks serve as an advertising infrastructure that empowers retailers to connect with both brands and consumers. This digital ecosystem encompasses a diverse array of assets, including mobile apps, email lists, websites, and more.

Retail Media Networks, or RMNs, offer a comprehensive solution to the challenges faced by retailers, enabling them to monetize media and data assets. These networks empower retailers to deliver a unified and uninterrupted shopping experience across diverse platforms