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How to Manage Margins & Maintain Customer Satisfaction Amidst Inflation With inflation at record levels, consumers are rethinking how they spend their money. How inflation has dramatically changed in the last two years As far back as July 2021, surveys showed that consumers were adjusting their purchasing behaviors based on rising inflation. At the time,
Defining AI & ML- Simplified By Fernando Monteiro, SVP EMEA The two most common technology acronyms you may find yourself reading and talking about are Artificial Intelligence (AI) and Machine Learning (ML). However, despite hearing them so often, many are stumped to explain the definition, what they actually do, and how they differentiate from
Cannibalization & Halo Effects– The Secondary (but important) effects of sales promotion Why grocers should care about understanding cannibalization & halo effects when planning promotions By John Kim, Data Scientist When managing promotions, the primary end goal of grocers is to drive an increase in ROI. Though there are many tactics on how to
Intuition won’t get retailers to the next level, advanced analytics will Why retailers should invest in advanced analytics to effectively manage promotions. Despite technology growing and evolving at a rapid pace, many retailers are still relying on intuition for promotion management. Whether they are guessing the right time to run a promotion, or agreeing on
Out with the old in with omnichannel fulfillment Multi-channel fulfillment strategies aren’t cutting it anymore. Instead, retailers need to invest in an omnichannel fulfillment strategy to stay ahead of their competition. By Meg Galgano, Senior Director Product Management Over the last few years, consumers have put pressure on retailers to have flexibility and provide more
4 Tips on Selling an Innovative Product that is Future Ready 4 Tips on Selling an Innovative Product that is Future Ready Meet the Team Cognira Series We live in the age of instant gratification– when we run into a problem, we expect there to be a solution. Yet, in order to keep up with
Day 3 @ NRF | Burning Questions& Key Takeaways And just like that…we wrap up the NRF 2022 blog series with our day 3 recap! It was a pleasure to attend retail’s big show and meet with retailers, vendors, and industry experts to discuss important conversations surrounding retail and technology. In today’s blog, discover what
Day 2 @ NRF- 2 Keynote Sessions we Loved Day one at NRF 2022 was a huge success and we couldn’t wait for a fun-filled day two! In today’s recap blog, discover two of our favorite keynote sessions and our thoughts on the retail topics. Session #1 | Becoming the “Total Home” destination: A
Day 1 @ NRF | Trends, Themes, and Talks Retail’s big show in New York City is back in-person this year! Though attendance is smaller than anticipated, we’ve still had the opportunity to partake in great conversations with retailers, vendors, and industry experts. (On the plus side, the Starbucks line is shorter). While we’re
Uncertainty is the New Normal for Retailers What we’re Excited to Discuss at NRF 2022 If 2020 and 2021 taught retailers anything, it’s that uncertainty is the new normal. We’ve seen uncertainty with demand, customer behavior, and the supply chain. For retailers, the old way of dealing with demand was to buy excess inventory
Category Management: Definition, Benefits, and Role in Effective Promotion Planning
Discover the Leading Retail Media Networks Of 2024
How to Increase your retail promotion effectiveness with machine learning
A 2024 Outlook into the Future of Retail Promotions
Day 3 @ NRF 2024 Unveiled: Spotlights on Retail’s Future Path
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